📦 Free delivery on £30+ orders

How it works

Learn about what a Pop-up Frame is and why they're the perfect add-on for retail stores that sell visual merchandise.

What is a Pop-up Frame?

A Pop-up Frame is a cut-to-size picture frame that you can assemble and stick on the wall in minutes with no tools. 

  • Adapts to many sizes
  • Comes with peel & stick wall mount
  • Tool-free assembly

Why does that matter for retail?

For retailers that sell visual merchandise, it's the easiest way to sell picture frames alongside your prints and posters. 

Each Pop-up Frame is multisize, meaning that you can support many different kinds of square and rectangular prints with minimal SKUs.

For example, the Small Pop-up Frame supports postcards, A5 posters, A4 posters, and more!

What does it frame?

  • Right now, the Pop-up Frame comes in two sizes, Small and Medium. Our full-size Poster frame will be back in stock soon.
  • Every Pop-up Frame cuts to a range of square and rectangular sizes.
  • Artwork sizes our frames support include postcards, A5, A4, A3, standard photograph and certificate sizes, square vinyl covers, and more. 
  • The Small Pop-up Frame

    6 common artwork dimensions sized 15-30cm including Postcards, A5, A4.

  • The Medium Pop-up Frame

    10 common artwork dimensions sized 21-50cm including A4, A3, vinyl sleeves, and more.

How will they look in my store?

Pop-up Frames arrive flat-packed in premium, FSC-certified card packaging, designed to look at home in a well-curated retail space.

  • Premium packaging, ready for the shelf

    Most picture frame packaging looks and feels cheap — ours has a considered design that looks good on display, with no need to hide the packaging.

  • Display them, stack them, keep them handy

    Unlike traditional frames, Pop-up Frames have a slim, flat-packed design that's easy to merchandise without taking up unnecessary shelf space.

  • More frames, less storage space

    Store an estimated 100 Small Pop-up Frames per square metre and make the most of your back-of-house space.

  • Merchandise the prints right alongside the frames

    We'll help you create an in-store display that merchandises frames alongside the prints and artworks they're made for, reducing customer confusion.

  • Hang them or stack them, whatever works for your store

    Every box is made with an optional pop-out euro hook, giving you complete flexibility to either hang the frames on a display or stack them on a shelf.

Case studies

Who else stocks Pop-up Frames?

How do they actually work?

Self-assembled in minutes, the Pop-up Frame is a picture frame that your customers self-assemble and hang on the wall as soon as they get home.

  • A patented picture frame design

    Our patented, origami-inspired design folds into a frame structure that's rigid and robust.

  • Looks like a traditional picture frame

    With premium colourways and a clean aesthetic, the finished product looks just like a traditional picture frame.

  • Picture Frame 3-pack for Uni Students - Pop-up Frames

    Customers can hang their frame that day

    Each Pop-up Frame includes everything you need to get a frame on the wall — no power tools required.

  • Cut to the size of your prints and posters

    Your customers simply have to choose the size frame they want to make, cut the sides, pop the corners together, and hang with the peel & stick wall mounts.

  • A gallery wall of your prints, hung in minutes

    With the peel & stick wall mounts, your customers can hang their prints and posters quickly and easily.

How it works

How do I get started?

  1. Request your rate card: Fill out the form below and we'll send you our pricing and more information about stocking Pop-up Frames.
  2. Get to know the product: We'll have a quick chat to understand your needs. If we're a good fit, we'll send you a retail demo pack to try out in your store.
  3. Get set up: When you place your first order, we'll include a free point-of-sale display. Depending on your location, we can also come create a framed picture wall of your prints free of charge.
  4. Grow your offer: We'll work together to find the right merchandising setup for your store and help you get the most from your Pop-up Frames.