📦 Free delivery on £30+ orders
Wes Anderson: The Archives

the Design Museum

Wes Anderson: The Archives

Framing an iconic filmmaker’s array of artwork for the Design Museum.

Company
the Design Museum
Launch date
November 21, 2025
Store type
Museum
Product space
Retail Space

The brief

Merchandising a framing solution for 35+ different printed products

Creator of beloved titles such as The Grand Budapest Hotel and Fantastic Mr Fox, Wes Anderson has developed an iconic style, personified by pastel hues and characters that are filled with personality. Over decades, this iconic filmmaker has collected a treasure trove of props, ephemera, and artwork, and finally it was all to be on display at the Design Museum in a single exhibition: Wes Anderson: The Archives.

After you journey through the 'Wes Anderson: The Archives' exhibition, you end up in the exhibition shop where you can buy an array of memorabilia including prints, postcards, and posters. We were asked to help merchandising insert a framing solution in the exhibition retail space, which consisted of:

  • 35+ different printed products
  • Eight sizes, from A5 postcards to 50 × 70 cm posters
  • Portrait and landscape formats
  • A layout that was still evolving as the shop came together

The solution

Living up to Wes Anderson's colour palette

Visually, Wes Anderson’s films are defined by carefully tuned palettes that shape mood and colour. Our framing couldn’t be neutral or generic — each print and poster was paired with a complementary Pop-up Frame colour that could complement the artwork without competing with it. 

  • Each print was displayed on the wall in a complementary Pop-up Frame colour.
  • With artworks in many different shapes and sizes, we merchandised our framing solution alongside each print, ensuring everything was clear to the visitor.
  • Since each frame comes with its own peel & stick wall mount, visitors could walk away with a print and a frame they could hang on the wall as soon as they got home.

The final result

A very Wes Anderson gift shop

We helped set up the in-store display, pairing each artwork with a complementary Pop-up Frame colour and merchandising frames alongside the prints they were made for. The result was a cohesive, easy-to-shop display that helped visitors find the right frame for their favourite piece.

  • To assist in the launch, we helped the Design Museum merchandise the frames with the artwork on sale.

  • With just 2 SKU sizes, the Design Museum supported over 35 printed products of varying dimensions.

  • By merchandising the prints alongside the frames, the Design Museum was able to average regular sell-throughs of 200+ frames.

  • The exhibition was a great success and it's something we're proud to have played a small part in.

The Results

1,380

Pop-up Frames sold to date

8

Sell-throughs and reorders

2026

Sell-through was so successful we were stocked by the main gift shop

Pop-up Frames delivered an excellent experience for the Design Museum, from partnering with us to create a gallery wall installation through to delivery and replenishment to support the offer. 

The product is innovative, compact, and extremely well considered, and Roger and Matt demonstrated a strong understanding of the requirements of a public facing museum environment. The team managed the installation professionally and efficiently, and provided outstanding support throughout. 

Responsive, solutions focused, and a genuine pleasure to work with. Highly recommended. 🙂

Preena Patel
Senior Buying Manager 

Want to learn more about stocking Pop-up Frames in your retail space?

Visit the form below to request a rate card and demo retail pack of frames for you to try out.

Request a retail pack

Or read our other case studies