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Finally get around to framing things

Cut-to-size picture frames you can assemble and stick on the wall in minutes — no tools required.

THE PROBLEM

People don't frame things as much as they want to

How often have you put something aside and thought “I’ll frame that later” but never gotten around to it?

Why traditional picture frames don't work for most people:

  • They often require tools to hang on the wall.
  • They’re single-size, meaning finding the right frame is a chore.
  • You can buy an expensive bespoke frame or a low quality frame that’s bad for the environment.

OUR SOLUTION

A frame you can get on the wall in minutes

Designed in the UK, Pop-up Frames are a framing system that works for how people actually live.

No more framing it later when you have the right tools, wall plugs, or equipment — with a stack of multisize picture frames to hand, you’re always ready to get some art on the wall.

How Pop-up Frames are different

  • Each frame is multisize

    No more frustrating Googling for the right dimensions — every Pop-up Frame is adaptable to 6 or more square and rectangular sizes so you're always ready to frame things.

  • Tool-free assembly and hanging

    Pop-up Frames are self-assembled and come with wall-friendly peel & stick hanging mounts. With just scissors and a biro, you're ready to get a frame on the wall!

  • Multipacks make gallery walls easy

    Multipacks are an affordable way to build a gallery wall. With multisize frames, you can keep the pre-planning to a minimum and find the layout that's right for you.

  • Made from 100% FSC Certified materials

    Light on your walls, light on environmental impact, all our frames and packaging are made from FSC certified card. Read our sustainability policy to learn more.

STORY

A designer and an artist face a problem

Pop-up Frames was founded by designer Roger Felton and artist Kate Felton Hall.

When Kate Felton-Hall took the plunge to become an artist full time, she sold her illustrations at fairs. She quickly became tired of overpriced or low-quality frames that were either the wrong size, too expensive, or both, eating into her profits. 

Kate and her husband, Roger, a designer, set out to design a product with a simple belief: the frame should adapt to the artwork, not the other way around.

Skip ahead a few years and Pop-up Frames has gone international, featuring in the Design Museum in London, George Lucas’ Lucas Museum of Narrative Art in LA, and more. 

If you'd like to learn more

Pop-up Frames are available to buy online in the UK, and soon to be available in the US. To learn more, visit the links below.